If you've watched any of Jay-Z's videos then you've probably caught a glimps of the fashions from Rocawear. Based around streetwear staples like knit tracksuits, dark denim, leather bomber jackets, and fur-lined hoodies, Rocawear keeps it real by giving fans a piece of the hip hop lifestyle--sported by superstar rappers including Method Man, and DMX.
CEO Damon Dash with models Formed in 1999, Rocawear markets and licenses men's, women's, and children's apparel, hats, underwear, loungewear, socks, and belts. Goods are sold online and in Macy's and